Find yourself on strange new shores? Changing customers, a changing business? A brand transformation might hold the key to moving in a new direction. Change is not easy, but remaining stagnant will never lead to the hidden treasure of success. Because technology and innovation are moving at warp speed, brand transformation is essential to keeping […]
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Our Favourite Holiday Recipes
As a special gift to you this holiday season, we’d like to share a little bit of Original Ginger with you and your family. Here’s some of the Team’s Favorite Holiday Recipes! Yes, we’re revealing the secrets of our yummy success – this time, not in marketing and branding, but what Santa loves best – […]
Bright Sunshine and Brighter Smiles: Original Ginger at the BC Lupus Society Party in the Park
The Original Ginger team is proud to be out and about in the community all year round, having fun supporting local businesses and charities. While we love to celebrate and give back in every season, we have to admit – summer has got to be one of our favourites. As the days get a little […]
The 16 Best Free Stock Photo Sites
Humans are visual creatures by nature. This means, if you have an online presence (website, blog, email campaigns etc.), be sure to include photos, images, graphics. This will not only help break up the lame-o text, but help your visitors visually understand your messages. We’re actually just kidding about the lame-o text bit – text […]
Sometimes the Customer is Wrong… For Your Business
Don’t panic and think that we’ve gone right off the rails, here – we still want to help you to give your customers the best experience possible. But one thing we’ve noticed over the years of working closely with businesses is that “the customer is always right” is almost exclusively used by grumpy customers, trying […]